Hilary is the Co-Founder of Datalign Advisory. As Head of Growth, she brings financial services, analytics, and performance marketing experience to the team. She specializes in leveraging unique data sets to accelerate growth and improve consumer experience. Her agency background brings a keen understanding of digital media and customer acquisition to all verticals. She’s holds a business management & finance degree from Boston University. As a native Minnesotan, she has an unending love of lake life, hockey, and (ironically) cheering on the Green Bay Packers.